Escalon’s brand campaign had been running for several years. While the heart of the idea—a passion for better—was still relevant, it was time for a creative refresh. We wanted to continue to build brand awareness for Escalon as the premier tomato company by connecting with pizza and Italian operators on an emotional level. By tying Escalon’s passion for a better tomato to our operators’ passion for serving only the best, we could reinforce Escalon’s standing in the market.
Print Ads
Digital Ads
Client EscalonServices Strategy, Concepting, Art Direction, Design, Copywriting, Photo Direction, Production, Media Planning & Buying
