Torani, the leading syrup brand for independent cafés in the U.S., wanted to go above and beyond for their customers. They asked us to help create how-to videos that would make it fun and easy for their customers to play with new beverage creations. We saw an opportunity to break through the clutter of traditional instructional videos and provide entertaining how-to shorts that fit the flavorful personality of the brand.
Retail Video Series
Foodservice Video Series
Client ToraniServices Strategy, Concepting, Art Direction, Design, Copywriting, Video Direction, Illustration, Production
