Recruiting smart and talented people is a big deal for cities across America, but it can be especially challenging for smaller, lesser-known cities. Our goal for the Springfield, MO relocation site was to bring a relatively unknown city to life and make it attractive to people outside the local market. We wanted to highlight the best part of Springfield—that you can live a balanced life here. It has the laid-back attitude of a smaller city but the cultural advantages of a larger one. By showing both the professional opportunities and the cultural activities Springfield had to offer, it became a more attractive and realistic option for people considering job opportunities in the area.
Web Design
Mobile Design
Client Springfield Business Development CorporationServices Strategy, Concepting, Art Direction, Web Design, Copywriting
