Polly-O is a premium Italian cheese brand that had not been active in the market for several years. Our opportunity was to revive the brand and prove to pizza and Italian operators that Polly-O is a superior cheese. By positioning Polly-O as the cheese company that’s been honoring the craft of cheese making for over a century, operators could feel proud about serving Polly-O. We gave the brand an authentic New York attitude that delivered our campaign messages in a bold, confident tone.
Print Ads
Digital Ads
Sales Collateral
Trade Show Booth
Promotional Activity
Client Polly-OServices Strategy, Concepting, Art Direction, Design, Copywriting, Photo Direction, Production, Media Planning & Buying
