Torani launched their Real Fruit Smoothie Mixes as a result of consumer demand for real ingredients and operator demand for ease. Torani asked us to come up with an idea to excite the marketplace about the latest flavor addition—Lemonade. We came up with the campaign idea “Lemon made smoothies” as a simple and on trend way to communicate flavor, authenticity and application.
Print Ads
Digital Ads
Sales Collateral
Direct Mail
Client ToraniServices Strategy, Concepting, Art Direction, Design, Copywriting, Photo Direction, Production
